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The devil is in the details
We have always paid great attention to the faces representing our brand, and it’s important for us to emphasize our love for individuality and the freedom to be who you truly are. We want the people choosing our clothing to see not just standards or ideals, but confidence and authenticity.
We boldly declare that our slogans and statements are the most striking on the Ukrainian market. Our designs have sparked debates and even conflicts because not everyone can handle what we create! Yet, our clothing never crosses the line of what’s acceptable—we simply walk the razor's edge, always pushing boundaries without going too far.
We love to experiment, aren’t afraid of criticism, and know exactly what we want. This is the essence of our existence.
How do we do this?
Actually, it’s all simple. Well, almost :)
IDEA
It all starts with an idea. Talented artists and tattoo masters are our weakness. Over six years, we’ve created numerous collaborations with various artists, and every single one of them has been a success!
PRINTING
We know everything about printing—and even more. We’ve worked with a wide variety of fabrics to explore all possible printing methods. Our experiments have led us to the best print workshops and true professionals in the field. Before starting a large project, we always conduct a test to ensure the print won’t fade or wash away over time.
COLLABORATIONS
Oh, we truly excel in this area! We've collaborated with so many incredible talents. Every artist we work with is a true master of their craft, celebrated within their circles and beyond. In the 'COLLABORATIONS' section, you can explore all our joint projects with those who truly understand the art of creation.